The more payment processing options an ecommerce merchant provides purchasers the more sales will happen. Each brand-new payment of choice included at point of checkout leads to a sales lift of 5-20%.
The huge bulk of sales made by web merchants are by means of credit cards. Customers still choose making purchases online with credit cards over other payment method.
Regardless of the appeal of credit cards, if a merchant does not use numerous techniques of payments, sales are being lost. Including brand-new payment approaches provides merchants the chance to catch as numerous sales as possible from customers visiting their sites.
Surprisingly, there are big sections of the population that do not have credit cards - Amongst those that do, numerous still choose to use other approaches of payments.